Posted by & filed under Isis, Launch Markets, Press Releases.

Austin, Texas — June 22, 2011 — Isis, the mobile commerce joint venture between AT&T Mobility, T-Mobile USA and Verizon Wireless, today announced Austin, Texas is among the initial launch markets for the Isis mobile commerce program. Austin merchants and consumers are expected to be among the first in the U.S. to adopt a comprehensive mobile commerce experience in 2012. Read more »

Posted by & filed under Isis, Launch Markets.

Forbes wrote an insightful article about the benefits of developing a comprehensive mobile commerce platform. As Isis works toward a 2012 launch, we agree that a robust, open platform that provides consumers with choice will be key to driving adoption.